Board Game Entrepreneur Creates Popular Gift Game
Entrepreneur Nick Kellet is hoping that his successful board game is the gift that keeps on giving.
And the 44-year-old hopes next year will see him break even on his investment of between $150,000 and $200,000 on GiftTRAP.
“I was trying to think of board games and my daughter Freya, who was six at the time, asked, ‘How does Santa decide what to give children?’” Kellet said yesterday.
It was like, ‘Wow, that’s a brilliant idea.’ I did some research and I discovered there wasn’t a single game about giving gifts.”
That was four years ago and the game, which sells for $29.99, was launched in October last year.
Since then, 10,000 sets of the game have been sold worldwide.
GiftTRAP recently got a boost when it was named Best New Party Game of the Year by Games Magazine, and it should be in Chapters bookstores in time for Christmas, said Kellet.


